{"version":"1.0","provider_name":"Professionals for Association Revenue","provider_url":"https:\/\/dev.mypar.org","title":"Executive Take: Association Partnerships | Professionals for Association Revenue","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"icgbAgpSDK\"><a href=\"https:\/\/dev.mypar.org\/executive-take-association-partnerships\/\">Executive Take: Association Partnerships<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/dev.mypar.org\/executive-take-association-partnerships\/embed\/#?secret=icgbAgpSDK\" width=\"600\" height=\"338\" title=\"&#8220;Executive Take: Association Partnerships&#8221; &#8212; Professionals for Association Revenue\" data-secret=\"icgbAgpSDK\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/dev.mypar.org\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/dev.mypar.org\/wp-content\/uploads\/sites\/3\/PAR-2000x1200-executive-take-industry-relationships.png","thumbnail_width":2000,"thumbnail_height":1200,"description":"Effective association partnerships have the power to significantly enhance an organization's influence and extend its reach. But it is often challenging to successfully implement, manage and nurture partnerships that align the interests of both the partners and the organization - all while getting buy in from the rest of the association. In this month's Executive Take, six association professionals share considerations for any association looking to improve this vital aspect of non-dues revenue generation."}